Question: 1.The Dunkin' Donuts case study (p. 169-170) includes some information on how the company encourages and obtains customer feedback. Please explain how the company is

1.The Dunkin' Donuts case study (p. 169-170) includes some information on how the company encourages and obtains customer feedback. Please explain how the company is getting customer feedback data to fine-tune its marketing strategy

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