1.VisionMissionStrategy :

a Apply to Amazon

b Explain Flywheel strategy

2. Business Strategy/Models

a. Definitionstrategy vs. models

b. Strategic positioning/business context

c. Example (such as Zara)

3. Strategy Models (apply)

a Portercost leadership, differentiation, focus

i Useful for . . . ? still relevant?

b. D-AveniHypercompetition; market disruption

c. Organizational Strategyprocess, task & structure, values and beliefs, management and measurement systems; Managerial Levers model

4 Strategic Use of IT

a. Categories of IT capabilities: IT Technical Skills, IT Managerial Skills, Relationship Skills

b. Porters Five Forces Model

c. Porters Value Chain Model

d. Resource-Based View

e. Strategic Alliances

5 .Strategic Value of IT

a. Relate terms: core competencies, strategic value, sustainable advantage, vanishing value, commoditization of IT; complementary assets

b. How does IT provide value creation, differentiation? Strategic/competitive advantage? Defendmake strong case

6. Architecture/Infrastructure

a. Differentiate between architecture and infrastructure

i. Describe using Mohawk as an example

b. Where are firms spending an increasing share of their IT budgets? Relate to the enterprise architecture journey as described in the MIT Sloan Center video.

i. Established organizations are using architectural redesign to improve enterprise IT systems . . . What advantages are achieved? Describe the value achieved as organizations move from business silos toward business modularity.

c. How does cloud computing make architectural redesignsuch as when implementing or reacting to digital disruption in the market placeachievable quickly?

7. Describe elements of IT-enabled business process (Investing in IT That Makes a Difference) What drives advantage? Barriers: fragmentation and autonomy

8. What is a process-complete department? Advantages?

a. Functional specialist to process generalist

9. Alignment Model

a. 4 quadrants of the alignment model

b. Describe the significance of the alignment trap? How is complexity reduced? Rightsizing? Effectiveness =

10. Information Age CapabilitiesComplementsResponsibilities Framework

a. Three categories of IT; capabilities of each

b. Apply to Zara and SAP cases

11.Organizational Design

a. How does the networked organization overcome limitations of the other two designs (relate to enterprise complexity and environmental stability)

b. Identify/explain 4 key areas of business model design that would be considered in analysis and alignment of capabilities

c. How can IT be leveraged to support organizational structure?

12. IT Assimilation Models

a. Diffusion of Innovation Model

b. Technology Acceptance Model

c. Theory of Planned Behavior

13. Identify/contrast participatory and directive strategies for reducing end-user resistance

a. Theory of IT-Culture Conflict

i. Describe approaches to decrease conflict

Cases:

Zara

a. Describe the competitive environment.

b. What threats are faced?

c. Describe Zaras value chain.

Is the business model scalable? (talent, market saturation, distribution infrastructure, other)

d. Describe how IT makes possible a vertically integrated organization and at the same time distribute decision-making authority from bottom level management to upper levels, depending upon needs. Give example.

Amazon (pg. 31)

Identify the changing Business Model in Amazon

How does its information system support Amazon business strategy?

How would Amazon respond to hypercompetition?