1.What is the effect of the sales price decrease on the contrbution margin?

2. What is the effect of the increase in volume on the contribution margin?

3. What is the effect of the change in the unit direct costs on the contribution

margin?

2- Variance analysis on margins mn): A company providing assembly services reports its yearly sales figures for its top range of products. Unit sales price have been lowered to boost sales on this product range. Processes have been reengineered so as to lower the unit cost of products at the same time. All in all, the company expected an increase in its profit. Here are its year N figures in comparison with the prior year. N-1 Variance Sales volume 23 000 24 000 Unit sales price 999 959 Direct product costs 23 000 24000 Sales volumes 22 977 000 100% 23 016 000 100% 39 000 Sales revenues Total direct product costs 5 129 000 22% 5 160 000 22% 31 000 Contribution margin 17 848 000 77,7% 17 856 000 77,6% 8 000 9 -- 12 ww B 13 14 15 ww ww 11 1 223 215 B Colape MacBook Pro G Search or two