Question: 1.When does the CRM Project end? How should you plan and implement the project? 2.Mass marketing could help a company to access a large-scale customer

1.When does the CRM Project end? How should you plan and implement the project?

2.Mass marketing could help a company to access a large-scale customer group. Looking from CRM perspective, state which other strategy should be preferred and explain the reason by providing an example

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