Question: 2 1 Multiple Choice 2 . 5 points We show a series of advertising to several customers and ask them to rank and evaluate the

21
Multiple Choice
2.5 points
We show a series of advertising to several customers and ask them to rank and evaluate the ads. What do we call this test?
Unaided Recall
1 Aided Recall
2 Consumer jury
3
Recognition
Aided or Unaided Recall
2 1 Multiple Choice 2 . 5 points We show a series

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