2 1187 Assgnmt 01 2022 - . . . . Clearly identify the Project Customer (real person, name, title and name of organization) - this is who takes ownership of completed project Clearly identify and the Project Sponsor (real person, name, title and name of organization) - this is who authorizes the project and provides funds S Project overview description Purpose of the Project - Importance of the project to the Sponsor & Customer High-level requirements - project key deliverables. Scope boundaries & technical requirements Project approval requirements - how is project success determined and by whom (who signs off when project complete) Project exit criteria - how to determine when each project phase has been successfully completed Key stakeholders list (top 3-4) Identify Project Manager and their key responsibilities in this project Project Cost (Budget) total $ (one high level number only) - preapproved financial resources Summary milestone schedule - schedule of key dates Project Risks (top 3-4) Signatures section on last page of the charter . . . . . New Product Marketing Campaign - CRUNCH! Potato Chips A local firm called Big Bites manufactures a range of snack foods and microwave ready meals. The firm is based in Richmond BC. Bib Bites has just created their new snack food: CRUNCH! Potato Chips and wish to embark on a product marketing launch in Western Canada Deliverables: Set up chips manufacturing line in the Big Bites food factory in Calgary Simultaneously launch the chips in BC, Alberta, Sask. and Winnipeg all at same time Ensure grocers and convenience stores are well stocked with chips and promotional materials prior to launch Run sampling stations in all major grocer locations on the first two days of the launch-Saturdays and Sundays a Have roving CRUNCH patrols in major cities these first two days, driving around the city is a decorated bus, stopping to hand out free samples Attend two outdoor music concerts and two exhibitions all at the same time that first weekend with sampling stations and giveaways Project Management Major advertising campaign to coincide with first day sales - billboards, sides of buses, in-store displays, radio ads Big Bites knows that a highly successful new product marketing launch can lead to consistent long term sales. They expect your group to develop a full project plan to make this a reality