$2$:$27$

::$!.4G87$

Final Assessment

Section $1$ of $1$grad

Question $19$ of $40$

Final Assessment

Fill the blank: When managing SEM campaigns, the best way to optimise your quality score is to improve the of your keywords, adverts, and landing pages.

Increasing the relevance of the keywords, ads, and landing page

You notice that when people see images of your products online, you have an increase in conversions or sales. Which customer touchpoint could you use to take advantage of this insight?

clicks

importance

Question $20$ of $40$

Imagine a customer has downloaded an app made by their local hardware store. How could that business connect with their audience through the app?

Call the customer when there is an offer they'd enjoy

See where their customers are and monitor their shopping behaviours

skillshop.exceedlms.com