Question: 2 . 5 pts Because not all purchase intentions result in an actual purchase, retailers calculate the product results in . a completed purchase. to

2.5 pts
Because not all purchase intentions result in an actual purchase, retailers calculate the product results in.a completed purchase. to measure how effectively a decision to purchase a specific
performance risk
compensatory decision rate
nonkompensatory decision rate
decision heuristic
conversion rate
Ouestion 6
2.5 pts Because not all purchase intentions result in an actual

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