Question: 2 . Analysis of the external / internal environment ( 1 5 Marks ) 2 . 1 Explain why there are potentials and demand for

2. Analysis of the external / internal environment (15 Marks)
2.1 Explain why there are potentials and demand for your product/services
2.2 Explain how your internal company structure and process will support your sales
2.3 What is your competitive advantage Example: Competitor Analysis, Supplier Support, Internal Strength, Strategic Partnership

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