Question: 2 . Individual Problems 1 4 - 2 A local Pilates studio recently began offering a monthly subscription service for its patrons. Suppose a particular
Individual Problems
A local Pilates studio recently began offering a monthly subscription service for its patrons.
Suppose a particular patron at this studio has the following willingnesstopay schedule, per session.
Session
Willingness to Pay
st$nd$rd$th$th$th$
Suppose this consumer would not demand any more sessions, even for free. Also assume that the marginal cost to the studio, per session, is constant at $
At a price of $ per session, the number of sessions demanded by this consumer would be
At this price and quantity, consumer surplus is
and producer surplus is
Suppose the studio has devised a new pricing scheme for consumers who demand more than session. This pricing scheme is a subscription service, whereby consumers can pay a flat fee of $ and can have up to sessions total.
Using this subscription pricing model, this consumer would demandsessions Under this scenario, consumer surplus is
and producer surplus is
Hint: For consumer surplus, consider how much total value the consumer places on all sessions, versus the total price paid.
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