Question: 2 . Please elaborate how Ben & Jerry s Ice cream founders personal values and their company s values have influenced the company s strategy

2. Please elaborate how Ben & Jerrys Ice cream founders personal values and their companys values have influenced the companys strategy in terms of Sourcing, Production, Logistics, Marketing, Financing, Human Resource man-agement, etc. After 15 years after its sale to Unilever, do you think Ben & Jerrys mission will change or wither away?

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