Question: 2 pts Johnson Technologies is working on a new release of its current tech product . To be successful , marketers need to know which

2 pts Johnson Technologies is working on a new release of its current tech product . To be successful , marketers need to know which combinations of features and benefits customers prefer and which price points will maximize revenue . The problem is , there are thousands of possible combinations of price and features . What should you recommend Johnson's marketers do to in order to be most successful ? Survey customers and ask their preferences . Conduct focus groups to demonstrate different product options and ask what prices the customers would be willing to pay for each Conduct observations of customers using the product at a trade show Conduct conjoint analysis

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