Question $2$

Johnson Technologies is working on a new release of its current tech product. To b which combinations of features and benefits customers prefer and which price poi problem is$,$ there are thousands of possible combinations of price and features. Wh marketers do to in order to be most successful?

Survey customers and ask their preferences.

Conduct focus groups to demonstrate different product options and ask what prices the

Conduct observations of customers using the product at a trade show

Conduct conjoint analysis