Question: 2. What methods would you suggest to assess the potential commercial success for the following new products? (a) new, improved ketchup, (b) a three- dimensional

2. What methods would you suggest to assess the potential commercial success for the following new products? (a) new, improved ketchup, (b) a three- dimensional television system that took the company 10 years to develop, and (c) a new children's toy on which the company holds a patent

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