Question: 2 . What type of an integrated marketing programme would you apply?a . Would you use traditional mass media? Why? ( Dont forget, you dont

2. What type of an integrated marketing programme would you apply?a. Would you use traditional mass media? Why? (Dont forget, you dont have a limitless budget)b. Would you use experiential (event) marketing? Why and how?c. Would you use direct marketing? Why and how?d. Would you use sponsorship? Why and how?e. What other type of integrated marketing communications would you advise? Why and how? read this case in the pic then answer for this question this is all info

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