Question: 200 words minimum please 1) Pick a product and effectively segment the potential customers for this product by utilizing several factors, for example: gender, age,

200 words minimum please

1) Pick a product and effectively segment the potential customers for this product by utilizing several factors, for example: gender, age, income, geographic location, lifestyle, values, usage level, or any other way you can think of to segment the market of customers.

2) Identify the most popular market segment for this product. Why is this product successful in this particular market segment? How does social media marketing play a role in this?

3) Identify the least popular market segment for this product. How could you reposition and rebrand the product to be more attractive to this market segment? How would you integrate the use of social media marketing to accomplish this?

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