Question: 3 Multiple Choice 2 . 5 points What strategy is Diageo employing under Crew's leadership to promote tequila in Europe? Marketing tequila as a shot

3
Multiple Choice 2.5 points
What strategy is Diageo employing under Crew's leadership to promote tequila in Europe?
Marketing tequila as a shot-based drink
Promoting tequila as a sugary cocktail.
Redefining tequila as a sophisticated choice for pairing with diverse cuisines.
Focusing on tequila's sales in Latin America.
3 Multiple Choice 2 . 5 points What strategy is

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