, 3.3 I \\ .0 \"5..\" \"3.." $3.. ms 9 E9) 9 -' 23:06 Synopsis : New York has its 'High Line', Seoul has its 'Sky Garden', Paris has its rPromenade Plante' and London nearly had it's 'Garden Bridge'. Elevated, elongated city parks are a draw for both tourists and locals alike. An oasis in the urban jungle, these parks are both practical ways of getting around and places of serenity. Based on a proposal first put forth in the 19905 by actress Joanna Lumley (Patsy of 'Absolutely Fabulous' fame), the Garden Bridge was to be a footbridge over the River Thames in central London. Linking Lambeth to the south with the Victoria Embankment on the north, the Bridge was to be a garden, a footbridge, a tourist attraction and a breath offresh air in the midst of the hubbub that is London. Although the proposal struggled to gain traction when rst proposed, the project received renewed interest in 2012/3 when Boris Johnson (then Mayor of London and now Prime Minister ofthe United Kingdom) picked up the idea. Despite there already being two bridges in the immediate vicinity, the Garden Bridge was a unique proposal and could well have been a vibrant contribution to the fabric of the city had things gone according to plan. Unfortunately, that is not what happened. A 2017 review commissioned by Boris Johnson's successor (Sadiq Khan) revealed a shaky nancial foundation and the project was cancelled before the first pilings were driven into the ground. Despite politics and finger-pointing between Johnson and Khan, the seeds of the problems had reportedly been sown long before Khan took office. Perhaps the most significant issue from a Project Management perspective was the failure to establish a clear vision. Although it is a nice idea, 'nice' isn't good enough when you are about to spend millions of pounds. For success, a project like this needs a strong vision that can easily be communicated and that can be used to get the buy-in needed. Typifying the problem was a comment from Boris Johnson made in a 2014 interview to the New Civil Engineer magazine. When asked about what the vision was he noted that he \"wasn't really sure what it was fol\In '6'... \"a." 6:3. ,3, (9 o '9' -. 23:06 Synopsis : New York has its 'High Line', Seoul has its 'Sky Garden', Paris has its rPromenade Plante' and London nearly had it's rGarden Bridge'. Elevated, elongated city parks are a draw for both tourists and locals alike. An oasis in the urban jungle, these parks are both practical ways of getting around and places of serenity. Based on a proposal first put forth in the 19905 by actress Joanna Lumley (Patsy of 'Absolutely Fabulous' fame), the Garden Bridge was to be a footbridge over the River Thames in central London. Linking Lambeth to the south with the Victoria Embankment on the north, the Bridge was to be a garden, a footbridge, a tourist attraction and a breath offresh air in the midst of the hubbub that is London. Although the proposal struggled to gain traction when first proposed, the project received renewed interest in 2012/3 when Boris Johnson (then Mayor of London and now Prime Minister ofthe United Kingdom) picked up the idea. Despite there already being two bridges in the immediate vicinity, the Garden Bridge was a unique proposal and could well have been a vibrant contribution to the fabric of the city had things gone according to plan. Unfortunately, that is not what happened. A 2017 review commissioned by Boris Johnson's successor (Sadiq Khan) revealed a shaky financial foundation and the project was cancelled before the first pilings were driven into the ground. Despite politics and finger-pointing between Johnson and Khan, the seeds of the problems had reportedly been sown long before Khan took office. Perhaps the most significant issue from a Project Management perspective was the failure to establish a clear vision. Although it is a nice idea, 'nice' isn't good enough when you are about to spend millions of pounds. For success, a project like this needs a strong vision that can easily be communicated and that can be used to get the buy-in needed. Typifying the problem was a comment from Boris Johnson made in a 2014 interview to the New Civil Engineer magazine. When asked about what the vision was he noted that he - \"wasn't really sure what it was for\In \"I." \"a." 6:3. K33 (9 o '9' -. 23:07 remarks of her summary concluded that "From its inception when there was confusion as to its purpose, through a weak business case that was constructed after contracts had been let and money had been spent, little regard has been had to value for money." Khan's response was swift and decisive. The project was cancelled with a writevoff in the range of 53M. Although it certainly was a nice idea, it was ultimately a bridge that went nowhere. While Patsy would likely have enjoyed the crafty cigarette, I think at the end of the day the project would have left her reaching for another drink. Might the project taken a different path had the vision been sharpened? I suspect it would. It is a nice idea and like New York, Seoul and Paris have all shown, there is value there to be had. Contributing factors as reported in the press: Unclear vision. Unsound business case. Project governance and financing problems. Failure to engage key stakeholders leading to a lack of stakeholder support. Adapted from Calleam.com (2020} Question 1 Critically discuss which of the key success factors for managing project quality you believe were not met in the above case study and explain how this has affected the project outcome. [Marks 30] Question 2 Provide a critical analysis ofthe purpose ofquality control within project management and determine how it could have benefited the Garden Bridge project. [Marks 20] Question 3 Identify and explain SIX types of quality control tools and indicate which you would have considered using in the Garden Bridge project. Substantiate your answers. [Marks 20] Question 4 Based on your knowledge of project management, explain what you would have done differently to ensure the success of the Garden Bridge project. Substantiate your views. [Marks 20] References Calleam.com, 2020. London City Garden Bridge, Available [Online]: https://ca|leam.com/WTPF/?p=8985, Accessed 11.01.2021 ASSIGNMENT COVER SHEEI' Name & Surname: ITS No: Qualification: Vear: Module Name: Elective: e Date: ID Number: Dat Semester: MARK EXAMINER'S MODERA'DOR'S ASSESSMENT \"mm mentor; MARK mums W ' MARKS FOIR CONTENT I