Question: 3a) Different customers have different needs, so it is nearly impossible to satisfy them all by treating them alike. Explain (5 Marks) b) There are

3a) Different customers have different needs, so it is nearly impossible to satisfy them all by treating them alike. Explain (5 Marks) b) There are some forces that directly and indirectly influence on organization's capability to undertake its business. Discuss (15 Marks)

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