Question: 3)Using the creative thinking guidelines, think about how you would increase the usage of products or services if you were the manager of: a)Doritos b)Charles

3)Using the creative thinking guidelines, think about how you would increase the usage of products or services if you were the manager of:

a)Doritos

b)Charles Schwab Chapter # 12 - Question # 4

4)Identify and evaluate three businesses that have achieved synergy and another that has failed to do so.

5)What is the advantage of a global brand team? What are the problems of using a team to devise and run the global strategy? Discuss.

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