Question: 4. [15 points) Draw a customer benefit package (CBP) for one of the following items. Explain how your CBP provides value to the customer. (Min.

4. [15 points) Draw a customer benefit package (CBP) for one of the following items. Explain how your CBP provides value to the customer. (Min. 300 words) a. A checking account service offered by a bank b. A hotel stay c. A home appliance d. A new television e. A mobile phone service provider

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