Question: 4 . Customer Behavior Analysis: What are the main reasons for the slow adoption rate of the Quartz product? Guidance: The case states, very few

4. Customer Behavior Analysis: What are the main reasons for the slow adoption rate of the Quartz product?
Guidance: The case states, very few units had sold in the first four months on the market(p.9).
Try to point out information from the case that helps explain why end-consumers are slow to adopt a product that seems to have so many benefits for consumers.

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