Question: 4) Positioning Map Create a positioning map for your product in relation to the four main competitors in your competitive analysis. See page 161 of

4) Positioning Map Create a positioning map for your product in relation to the four main competitors in your competitive analysis. See page 161 of your text book for an explanation and an example of a positioning map. Label each axis with parameters that are important to the purchase decision of consumers for your product, noting that price is rarely one of these primary decision-making variables. Clearly identify each competitor as well as your own product

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