4. Read the article "Cord-Cutting Still Doesn't Beat the Cable Bundle" from WIRED Magazine at: https://www.wired.com/story/give-me-a-bundle-for-cord-cutters

a. Towards the end of the "Follow the Money" section, the author writes, "It turns out, oddly enough, that things cost money..." One of the main arguments for cable bundling is that the revenue generated from the high-viewership channels (e.g. ESPN) will cover the costs for the low-viewership channels (e.g. The Cat Channel). This would suggest that bundling is done for cost purposes.

b. The author lists several streaming plans as examples of alternatives to the traditional cable model. Do you think that such plans can remove the potential for price discrimination that bundling provides/ Explain

c. At the beginning of the "Bundle Me" section, the author writes, "I pay too much for cable..." What do you think he means by this? Do you think he really pays too much for cable?