$4.$ Use case information to calculate:

$$ The projected average revenue per cardholder if Alpen targets the Middle Class, Affluent, and Most Affluent segments $($hint: work off Table A$).(15$ pts$)$

$$ The projected average acquisition cost per cardholder if Alpen targets the Middle Class, Affluent, and Most Affluent segments $($hint: work off Table B$).(15$ pts$)$