Question: 4. Which zone on the floor has the highest amount of shopper traffic (dwells)? 5. Which zone converts more shoppers into purchasing and which zone


4. Which zone on the floor has the highest amount of shopper traffic (dwells)? 5. Which zone converts more shoppers into purchasing and which zone has the highest value per shopper? 6. Based on the data. what decisions would you make to help drive sales on the floor? Give two specific recommendations
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