Question: 4. You are doing a marketing study for a breakfast cereal company. Your company wants to put athletes on its cereal boxes, and is trying

4. You are doing a marketing study for a breakfast cereal company. Your company wants to put athletes on its cereal boxes, and is trying to decide if it should use different athletes to reach different markets. The company has collected Internet survey data from people aged 12 to 14 in each of four UK cities: Manchester, London, Birmingham, and Glasgow. In each city, they have asked participants to choose their favourite athlete from among Lauren Hemp, Mark Cavendish, and Raheem Sterling. You want to know if different markets prefer different athletes. What test would you use to answer your question? Why

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