Dickerson et al., concluded from their experiment on water conservation that: a) More traditional dissonance research using
Question:
Dickerson et al., concluded from their experiment on water conservation that:
a) More traditional dissonance research using counter-attitudinal methods are more cost effective in changing
behavior in the long run.
b) Dissonance experienced using pro-attitudinal advocacy research paradigms may prove to be a cost-effective
method for policy makers to employ in variety of settings, especially those in which the goal is to produce higher
levels of consistency between attitudes and beliefs.
c) Dissonance-related persuasion techniques work well in changing attitudes and behavior, however they are time
consuming and expensive to carry out compared to other strategies like hanging signs or posting flyers.
d) More research is needed to empirically validate the use of persuasion techniques in changing behavior.
Expert Answer:
Answer b Dissonance experienced using proattitudinal advocacy research paradigms may prove to be a c... View the full answer
