Question: 5. Digital business involves re-evaluating value chain activities. What types of changes can be introduced to the value chain through digital business? 6. List the

5. Digital business involves re-evaluating value chain activities. What types of changes can be introduced to the value chain through digital business? 6. List the different business models identified by Timmers (1999). 7. Describe some alternative revenue models for a website from a magazine publisher. 8. Draw a diagram summarising the different types of online marketplace.

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