5. Fill in the blank: The difference between an industry and a sector pertains to their 6. Suppliers, competitors, marketing intermediaries, customers, and publics belong to which organization's environment? a) Competitor b) Microenvironment c) Customer d) Macroenvironment 7. How many elements are characterised in the structure of a value chain? 8. True or False - Manufacturing companies create value by acquiring raw materials and using them to produce something useful. Determine if the above statement is accurate by selecting true or false. a) True b) False 9. Which of the following is the correct equation for the value created and captured by a company as the profit margin? a) Cost of Creating that Value - Value Created and Captured = Margin b) Value Created and Captured - Cost of Creating that Value = Value Chain c) Value Created and Captured - Cost of Creating that Value = Margin d) Value Created and Captured - Competitive advantage = Margin 10. Which of the followings analysis focuses on identifying your competitors, and analysing them considering their strengths and weaknesses? a) Market b) Industry c) Competitive STRATEGIC BUSINESS ANALYSIS SELF-PACE LEARNING MODULES 11. True or False - TOWS Analysis is a technique for understanding a business' Strengths and Weaknesses, and for identifying both the Opportunities available and the Threats encountered Determine if the above statement is accurate by selecting true or false. a) True b) False 12. Which of the followings is not a factor that help identify potential competitors? a) Market access b) Technology c) Operating knowledge and skills d) Reputation and image e) Advertising 8 13. A competitor's marketing strategy defines which of the following marketing situation and includes the examination of the strategic choices of the competitor