5 Traditionally, primary competitors are those that a. produce complementary products b. target the same customers as your product or company c. are willing to form partnerships with your company for distribution O d. compete directly with other of your competitors but not with your product QUESTION 6 According to Jasmine, the greater accessibility of factors like distribution, e-commerce, and manufacturing means that a. barriers to enter a new market have been lowered b. it is easier to produce a low-cost product c. defining the target market is less important than it was a decade ago d. supply chains are less complicated now than they were a decade ago QUESTION 7 Given that it is easier today for companies to enter a new market, Jasmine advises her clients to a. have regular brainstorming sessions to come up with new product ideas O b. spend more time developing brand identity c. consider any company that is looking at the same future as your company to be a competit d. project which products will be obsolete in five years