Question: 6 : 4 5 al Test your knowledge: Use data insights to improve... QUESTION 1 4 What is the purpose of attribution? 1 point To
: al
Test your knowledge: Use data insights to improve...
QUESTION
What is the purpose of attribution?
point
To convey data insights to a stakeholder audience
To shape customerbrand interaction
To determine which touchpoints result in customer action
To collect and organize data
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