$6\mathrm{.}5$ Customer Profiling$-$ Find out as much as possible about customers $($but always inform them or ask for their permission when gathering$/$sharing personal information and always securely store and transmit such data$)$List the type of information to be gatheredTrack purchases, signups and communications by integrating ad tracking and$/$or Marketing CRM technology throughout the sales processInformation to store and analyze:Demographics $($including amount of disposable income or budget$)$ Where they are locatedWhere they buy

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