Question: 6 ) Chapter 1 5 - Identify a major US company that you feel has been a leader in innovation and research / development of

6) Chapter 15
- Identify a major US company that you feel has been a leader in innovation and research/development of new products.
- Explain why this approach has been or hasn't been successful for this company, using at least three concepts from Chapter 15.
- Clearly identify the 3 concepts
6) Chapter 15 - Identify a major US company that you

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