Question: 7 Multiple Choice 1 . 6 points Marketers need to think about the product offer on three levels. Which of the following levels includes associated

7

Multiple Choice

1.6

points

Marketers need to think about the product offer on three levels. Which of the following levels includes associated services such as warranties, financing, support, and aftersale service?

augmented product

core customer value

actual product

modified product

core product

7 Multiple Choice 1 . 6 points Marketers need to

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Marketers need to think about the product offer on three levels. Which of the following levels includes associated services such as warranties, financing, support and after-sale service?

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