Question: 7. Prentice Hall Publishing is going to add two additional distribution centers to its European theater of operations. One center will be located in each

7. Prentice Hall Publishing is going to add two
7. Prentice Hall Publishing is going to add two additional distribution centers to its European theater of operations. One center will be located in each of two countries selected from the set of four candidates. The four potential countries and 15 KSF ratings are given below. The KSFs were evaluated on the basis of a 1 to 5 rating system, where 1 means least desirable country and 5, the most desirable. Poland 2 4 Italy 5 5 3 2 1 1 3 1 Key Success Factors 1. rate of technology change 2. innovations in process design 3. number of skilled workers 4. national literacy rate 5. stability of government 6. product liability laws 7. export restrictions 8. similarity in language 9. work ethic 10. tax rates 11. inflation 12. availability of raw materials 13. Interest rates 14. population 15. number of miles of highway Spain 1 3 1 2 5 1 4 1 4 1 5 5 4 5 England 3 5 5 5 1 2 2 3 2 3 3 5 5 3 5 N N N N N N ch AN Conch N N N on en on ANC och en 5 5 5 5 2 4 5 2 2 2 5 4 1 1 If the first 5 KSF ratings are each given a mathematical weight of 0.1 and the remaining 10 KSFs should be equally weighted at 0.05, what are the best two countries for the new distribution centers? The best location is (1) decimal places). with an average weighted score of (round your response to two with an average weighted score of (round your response The second best location is (2) to two decimal places). (1) O Poland England Spain Italy (2) O England Italy Poland Spain

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