Question: 7 . The term 'marketing' refers to . ( a ) New product concepts ( b ) Selling. ( c ) Advertising and promotional activities.
The term 'marketing' refers to
a New product concepts
b Selling.
c Advertising and promotional activities.
d A philosophy that stresses customer satisfaction
The environmental factors concerned with the changes of people's values, lifestyles and family roles are called.
a Social factors.
b Economic factors.
c Political factors.
d Competitive factors.
The marketing manager identifies and determines what conditions will exist within an organisation's environment at some future time. This activity is known as
a Environmental scanning.
b Planning.
c Environmental forecasting.
d Strategic planning.
What is meant by economies of scale in production?
a Operations come from making products for a LARGER customer base.
b Operations come from making products for a MEDIUM customer base.
c Operations come from making products for a SMALLER customer base.
d None of the above
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
