Question: 7:18 Five Forces Exercise: Consider the model and the data for analysis Why De Compra ng home T Sutituto Prodotto S The nursing home competitive

7:18 Five Forces Exercise: Consider the model and the data for analysis Why De Compra ng home T Sutituto Prodotto S The nursing home competitive market in Poughkeepsie, NY Industry competitors: Five nursing homes with 1200 nursing home beds Potential new entrants: one or two possible new nursing homes Buyers: The hospitals discharge 960 individuals to nursing homes annually. Substitutes: 600 substitute beds (assisted living. independent living) and 100 community alternatives (medical model adult day care) Suppliers: There is one lab There are two major physician groups serving the community Using the Five Forces Model, describe how hard easy it would be to recruit customers if you were a new nursing home coming into this service area. If you operated a nursing home in the service area, how hard easy would it be to continue to recruit customers if a new nursing home enters this service area. Remember use the model to explain your responses. AA hos.content.blackboardcdn.com B

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