7-24. Complete the following table by calculating the missing values. Based on the values you calculated, identify two magazines and two television shows for advertising sports equipment. Support your answer with specific data from the table. Target Market (30 million) Percent Number 4C Base of of Cost Rate or Readers Readers per 30- Circulation Fit Fit Rating Weighted second or Target Target Rating Point (Demographic) Publication Ad Audience CPM Market Market (reach) (CPRP) CPM Magazines Allure $165,554 1,080,000 12.2% Ebony $81, 167 1, 170,000 16.1% Men's Health $215,850 1,900,000 22.7%Road & Track $1 19,421 720,000 28.4% Sports Illustrated $412,500 3, 170,000 7.8% Television shows NCIS $180,264 19,700,000 6.3% 2 Broke Girls $175,506 9,000,000 4.2% Big Bang Theory $316,912 20,000,000 10.8% Criminal Minds $1 19,052 10,400,000 12.5% Modern Family $281,961 9, 100,000 17.8%