A$.(10$ points$)$ Which non$-$compensatory decision process do these consumers seem to be using? $($See Lecture $16$ on Decision Making$)$

B$.(10$ points$)$ Using this process and the information in the chart below, will consumers choose Pillsbury, choose Nestle, or choose neither and continue cooking from scratch? Assume higher numbers are better on all attributes, with the following minimum cutoffs in order of importance: