Question: a) Briefly explain the major steps in the communication process that Nokia must pass through, to have a positive impact on the sales of the

a) Briefly explain the major steps in the communication process that Nokia must pass through, to have a positive impact on the sales of the new Nokia phones. b) A manager at Nokia suggests that the advertisements should be integrate with other communications methods. Explain briefly what this means and provide two reasons why it is useful to integrate types of marketing communications. (2 pages maximum).

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