A Bright Shiny Object (BSO) is a set of measures or criteria that aims to add knowledge
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A Bright Shiny Object (BSO) is a set of measures or criteria that aims to add knowledge to what specialists currently emphasize when educating about a discipline (Church, Scrivani, & Paynter, 2019).
What do you think about this? The issue is that experts in sociological topics such as business, human resources, and management often pretend to design new models without reviewing their practical applications in corresponding disciplines. Instead, they should create standards that are easy to measure and help consultants distinguish successful organizations and leaders.
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International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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