A broad differentiation strategy is one that attempts to $\_\_\_\_\_\_\_\_\_.$

options:

Appeal to the high$-$end part of the market and concentrate on providing a top$-$of the$-$line product to consumers

incorporate a greater number of differentiating features into its product$/$service than rivals

outspend rivals on advertising and promotion in order to inform and convince buyers of the value of its differentiating attributes.

Offer unique product attributes in ways that are valuable and appealing to buyers that consider the cost worth ito