Question: A business plan is a document that outlines the organization's long - term goals and direction a firm's resources or capabilities along with their competitive
A business plan is a document that outlines
the organization's longterm goals and direction
a firm's resources or capabilities along with their competitive strategic potential
a proposed firm's goals, strategy for achieving them, and standards for measuring success
the need the firm will fill, the operations of the business, and its expected revenues and expenses
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