a. Calculate the gross margin percentage for each of State University's product lines. b. Compare State...
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a. Calculate the gross margin percentage for each of State University's product lines. b. Compare State University's gross margins to industry averages. Indicate any margins that appear out of line, in relation to the industry. Gross Margin Industry Averages 25.4 Cost of Sales Sales Percentage $ 1,086,800 $ 468,200 212,222 102,323 90,600 68,400 22,330 $ 2,050,875 $1,446,393 823,578 $ $ 2,874,453 $2,058,626 742,567 318,222 159,293 90,323 80,432 40,356 15,200 New Course Books Used Course Books 32.6 Custom Published Books 25.6 Textbook Rental Sales 22.1 Course Technology 11.2 Trade Books 24.3 Professional Reference Books 31.0 Total Book Sales 26.5 29.7 28.3 Total Non-Book Sales 612,233 Total Net Sales a. Calculate the gross margin percentage for each of State University's product lines. b. Compare State University's gross margins to industry averages. Indicate any margins that appear out of line, in relation to the industry. Gross Margin Industry Averages 25.4 Cost of Sales Sales Percentage $ 1,086,800 $ 468,200 212,222 102,323 90,600 68,400 22,330 $ 2,050,875 $1,446,393 823,578 $ $ 2,874,453 $2,058,626 742,567 318,222 159,293 90,323 80,432 40,356 15,200 New Course Books Used Course Books 32.6 Custom Published Books 25.6 Textbook Rental Sales 22.1 Course Technology 11.2 Trade Books 24.3 Professional Reference Books 31.0 Total Book Sales 26.5 29.7 28.3 Total Non-Book Sales 612,233 Total Net Sales
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