Question: A clear explanation the one specific consumer-based issue/problem/controversy or opportunity that Kodak Film is facing currently and that will be the subject of your project.

A clear explanation the one specific consumer-based issue/problem/controversy or
opportunity that Kodak Film is facing currently and that will be the subject of
your project. Explain this as a business issue/problem/opportunity (i.e., how is this an
issue/problem/opportunity from the perspective of the business).

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