Question: A company prides itself with its competitive advantage based on its proprietary educational software technology. What two entry modes should the company avoid in order
A company prides itself with its competitive advantage based on its proprietary educational
software technology. What two entry modes should the company avoid in order to minimize
the risk of losing this technology?
licensing and joint venture
exporting and franchising
acquisitions and greenfield ventures
licensing and exporting
joint venture and wholly owned subsidiary
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