Question: A continuing process of identifying, collecting, analyzing, accumulating, and dispensing critical data to marketing decision makers is known as market - driven strategic planning. a

A continuing process of identifying, collecting, analyzing, accumulating, and
dispensing critical data to marketing decision makers is known as
market-driven strategic planning.
a marketing concept.
the marketing mix.
marketing orientation.
a market information system.
A continuing process of identifying, collecting, analyzing, accumulating, and dispensing critical

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