Question: A differentiation strategy works best when technological change is fast - paced and competition revolves around rapidly evolving product features. buyers' needs are homogeneous. many
A differentiation strategy works best when
technological change is fastpaced and competition revolves around rapidly evolving product features.
buyers' needs are homogeneous.
many rival firms are also pursuing a differentiation approach.
firms have ample excess cash to invest in R&D activities.
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