Question: A drawback of using Internet surveys as a data collection method in marketing research is that: A . they take a long time to be

A drawback of using Internet surveys as a data collection method in marketing research is that:
A. they take a long time to be executed.
B. they make real-time data processing impossible.
C. they pose difficulties in generating sample frames for probability sampling.
D. they create a high degree of perceived intrusion as respondents cannot answer the questions at their convenience.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!